{"id":6135,"date":"2021-03-25T20:35:56","date_gmt":"2021-03-25T12:35:56","guid":{"rendered":"https:\/\/www.joinsai.cn\/?p=6135"},"modified":"2023-06-27T11:44:08","modified_gmt":"2023-06-27T03:44:08","slug":"advertisting-agency-003","status":"publish","type":"post","link":"https:\/\/www.joinsai.cn\/share\/6135.html","title":{"rendered":"\u5e7f\u544a\u8bbe\u8ba1\u516c\u53f8\u7684\u8425\u9500\u7b56\u7565\u65b9\u6cd5"},"content":{"rendered":"\n

\u5982\u679c\u201c\u54c1\u724c<\/a>\u662f\u5728\u5fc3\u4e2d\u521b\u5efa\u7684\u201d\uff0c\u90a3\u4e48\u81f3\u5173\u91cd\u8981\u7684\u662f\u8981\u4e86\u89e3\u5982\u4f55\u79ef\u6781\u5730\u8425\u9500\u516c\u53f8\uff0c\u4ee5\u5f71\u54cd\u54c1\u724c\u7684\u6f5c\u5728\u987e\u5ba2\u548c\u5ba2\u6237\u3002<\/p>\n\n\n\n

1.\u7531\u5185\u800c\u5916\u7684\u5de5\u4f5c<\/strong><\/h3>\n\n\n\n

\u585e\u65af\u00b7\u6208\u4e01\uff08Seth Godin\uff09\u5199\u9053\uff1a \u201c\u4e16\u754c\u4e0a\u5230\u5904\u90fd\u662f\u65e0\u804a\u7684\u4e1c\u897f-\u68d5\u8272\u7684\u5976\u725b-\u8fd9\u5c31\u662f\u4e3a\u4ec0\u4e48\u5f88\u5c11\u6709\u4eba\u6ce8\u610f\u7684\u539f\u56e0\u3002\u201d \u201c\u5353\u8d8a\u7684\u8425\u9500\u662f\u4e00\u79cd\u5728\u4ea7\u54c1\u6216\u670d\u52a1\u4e2d\u6784\u5efa\u503c\u5f97\u5173\u6ce8\u7684\u4e1c\u897f\u7684\u827a\u672f\u3002\u201d<\/p>\n\n\n\n

\u8981\u88ab\u89c6\u4e3a\u6709\u4ef7\u503c\uff0c\u60a8\u7684\u54c1\u724c\u5fc5\u987b\u4e0e\u4f17\u4e0d\u540c-\u6210\u4e3a\u4e00\u5934\u7d2b\u725b\u3002\u4e00\u4e2a\u5f3a\u5927\u7684\u54c1\u724c\u662f\u5173\u4e8e\u6700\u9ad8\u7ea7\u7684\uff1a\u6700\u597d\u7684\u5ba2\u6237\u670d\u52a1\uff0c\u6700\u521b\u65b0\uff0c\u6700\u5feb\u4e50\u7684\u5458\u5de5\u3002<\/p>\n\n\n\n

\u5982\u679c\u60a8\u60f3\u5efa\u7acb\u5f3a\u5927\u7684\u54c1\u724c\uff0c\u5219\u8425\u9500\u4e0d\u80fd\u4ec5\u9650\u4e8e\u4e00\u4e2a\u90e8\u95e8\u3002\u6240\u6709\u9886\u57df\u90fd\u5fc5\u987b\u5411\u5ba2\u6237\u5c55\u793a\u4ef7\u503c\u3002\u5ba2\u6237\u4f53\u9a8c\u662f\u60a8\u5efa\u7acb\u5176\u4f59\u8425\u9500\u7b56\u7565\u4ee5\u589e\u5f3a\u54c1\u724c\u7684\u57fa\u7840\u3002<\/p>\n\n\n\n

<\/p>\n\n\n\n

2.\u5b9a\u4f4d\u60a8\u7684\u54c1\u724c\u4fe1\u606f<\/strong><\/h3>\n\n\n\n

\u585e\u601d\u00b7\u6208\u4e01\uff08Seth Godin\uff09\u5728\u4ed6\u7684TED\u6f14\u8bb2\u201c\u5982\u4f55\u4f20\u64ad\u601d\u60f3\u4e2d\u8bf4\u201d\u4e2d\u8bf4\uff0c\u201c\u60a8\u5fc5\u987b\u627e\u5230\u4e00\u4e2a\u771f\u6b63\u975e\u5e38\u5728\u4e4e\u60a8\u8bf4\u4ec0\u4e48\u7684\u4eba\u3002\u201d Godin\u65ad\u8a00\uff0c\u521b\u9020\u4ef7\u503c\u610f\u5473\u7740\u5bfb\u627e\u80fd\u591f\u9996\u5148\u53d1\u73b0\u60a8\u7684\u54c1\u724c\u548c\u4ea7\u54c1\u6709\u4ef7\u503c\u7684\u4eba\u7fa4\uff0c\u800c\u4e0d\u4ec5\u4ec5\u662f\u6492\u7f51\u3002\u8fd9\u8868\u793a\uff1a<\/p>\n\n\n\n